Art comes from an intuitive place, a place separate from “marketability” and “brand”. We are never sure where a piece of art will lead. This is different from working on a project on behalf of a company, where initiatives must follow a corporate strategy. Art follows no strategy.
Entrepreneurs, when starting out, are like artists following the scent of an idea that has great potential. Artists and Entrepreneurs both operate on instinct and passion at first, in spite of people telling us our idea is crazy, or that no one will buy into it. We act on faith at first, trusting our ideas and stubbornly promising ourselves we’ll find a way to make them profitable.
We learn in school that hard skills like math and grammar are valuable, and soft skills like creativity and imagination are superfluous. But successful entrepreneurs are highly creative people who imagine a world that doesn’t exist yet; and successful artists are entrepreneurs who figure out a way to make a living off of their vision. Let’s learn from each other.